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Airtable + Jotform + Lead Score by Zapier

Enrich leads captured through a Jotform with Lead Score by Zapier and add to an Airtable base

Instead of adding more fields to your form that might lower your conversion rate, use this automation to enrich the leads you collect with data like company, company size, first name, last name, and more! That way, you get all the info you need with just an email address.

Instead of adding more fields to your form that might lower your conversion rate, use this automation to enrich the leads you collect with data like company, company size, first name, last name, and more! That way, you get all the info you need with just an email address.

  1. When this happens...
    JotformJotform
    New Submission

    Triggers when a new submission has been added to a specific form.

    TriggerInstant
  2. automatically do this...
    Lead Score by ZapierLead Score by Zapier
    Find Person and Company Information

    Finds person and company data and qualification based on an email address, using MadKudu.com. Note: This app only allows 500 requests per month. If you need more than this, you need to use the official MadKudu integration on Zapier and subscribe to one of their pricing plans.

    ActionSearch
  3. then do this!
    AirtableAirtable
    Create Record

    Creates a new record with auto-populating fields.

    ActionWrite
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Supported triggers and actions

What does this mean?
    • DocumentRequired

    Trigger
    Scheduled
    Try It
    • Select a formRequired

    • Assignee emailRequired

    • Invitation Message

    • Prefilled Field Permissions

    Action
    Write
    • Api Docs Info

    • HTTP MethodRequired

    • URLRequired

    • Query String Parameters

    • Headers

    • Additional Request Headers

    • Body

    Action
    Write
    • BaseRequired

    • TableRequired

    • Limit to View

    • Include file contents?

    Trigger
    Scheduled
    Try It
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About Airtable

Organize anything with Airtable, a modern database created for everyone. Airtable is a fast and flexible way to create tables to keep track of anything, from sales leads to vacation planning to inventory management.
Learn moreHelp

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About Jotform

The newly redesigned Jotform lets you build forms faster than ever, with powerful widgets and a responsive editor that works offline—without even needing to sign up for an account.

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About Lead Score by Zapier

An easy tool to score and obtain information about your leads.

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