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Hannah Herman

Hannah Herman is a copywriter and native New Yorker. She's written extensively on automation, but her real jam is creative, catchy taglines. When she's not writing, she's probably walking around the city and trying to look at her phone less.

Hannah Herman

Hannah's articles

Most recent articles

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More from Hannah

Marketing tips

10 examples of ethos in advertising to inspire your next campaign

A little bit of rhetorical theory can unlock why some ads work and others fall flat. Here, I'll talk about the value of ethos in ads and give you plenty of examples.

By Hannah Herman

7 min read

Automation inspiration

Your guide to LinkedIn automation

Managing both your ads and LinkedIn social posts can be a challenge—especially when moving key data into other apps in your tech stack. Let automation make it easier.

By Hannah Herman

3 min read

Marketing tips

10 social media advertising examples to inspire your next campaign

Here are ten social ads that hit the mark, from traditional ad buys and sponsored content to fully-fledged social activations.

By Hannah Herman

7 min read

Automation inspiration

Your guide to Amazon automation

With Zapier, you can connect Amazon's apps—both to one another and to thousands of other apps—empowering you to streamline your eCommerce, engineering, and other business processes. 

By Hannah Herman

4 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'