Originally from Minneapolis and now in Houston, Ben specializes in writing engaging content for a wide range of industries. His natural storytelling abilities allow him to take even the most complex subjects and make them relatable and understandable to the target audience. When he's not writing content, you can find him at a brewery, enjoying the outdoors, or experiencing the joy (but more realistically, heartbreak) of Minnesota sports.
Ben Lyso
Ben's articles
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More from Ben
Business tips
81 AI statistics to boost your growth in 2026
AI helps your organization automate workflows and complete tasks without human intervention. Read 81 AI statistics to learn just how important it is.
By Ben Lyso
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8 min read
Business tips
What is application integration? A guide for syncing your systems
Application integration links all of your tools, allowing you to build workflow automations and improve data accuracy. Learn more about this method and how to bring it to your team.
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9 min read
Marketing tips
LinkedIn advertising costs: Pricing and strategies to boost your ROI in 2026
Learn about LinkedIn advertising costs, the types of LinkedIn ads, and 7 key strategies you can use to boost your ROI and increase conversions.
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13 min read
Business tips
ERP vs. CRM: A full comparison guide
Both ERP and CRM can help you centralize data and promote team efficiency. Read our ERP vs. CRM comparison to see which is right for you.
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