Articles tagged "Marketing"

Automatically post to Instagram for Business with these 3 workflows

With around one billion monthly active users, Instagram is one of the most popular social media platforms.

4 workflows to better manage your brand's social media

One of the most famous adages in marketing is "Go where your audience is." But social media marketers know this is easier said than done. Nowadays, your audience is strewn across many different social media networks.

Fast follow-up: Automatic workflows to get the most out of your landing page

Landing pages are perfect for launching a new product or service.

How two-way SMS marketing can grow your business

You probably do most of your non-work communication through text messages, right? That's why businesses want to market through text messages.

Modern lead gen: Making online quizzes the hero of your strategy

It's hard for any business to build brand recognition and grow a loyal following. But for the up-and-coming, shoestring-budget business, being discovered is much harder than that 15-year-old YouTuber makes it look.

How small businesses can optimize SEO for rich snippets

SEO can feel like a time-suck for small business owners. But organic search is among the biggest, most effective, and most reliable client acquisition channels.

5 ways to prepare your business for the holiday shopping rush—right now

Sandwiched between the busy summer and holiday shopping seasons, September and October might seem like a breath of fresh air.

How video can inspire consumer trust in your business

Trust is a rare commodity in business, but if you want to grow a loyal eCommerce following, you need people to trust you—and to trust your brand.

How a marketer built an eCommerce business that runs almost entirely on automation

Justin Blase has always been fascinated by automation. When he first started using Zapier for a previous employer over five years ago, he realized it would be a game-changer for him. With a background mostly in marketing, he didn't have coding skills.

How a team of volunteers is working to restore wealth to Black communities

When Justin Samuels saw the incredible community reaction to the civil injustices going on across the U.S., he was inspired. But when he tried to take action, he felt like something was missing.